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Now showing items 11-20 of 23
Researching Search - A Study into Search Engine Marketing Practices in Ireland
(INSTICC Press, 2008-07)
Researchers have identified the Web as the searchers first port of call for locating information. Search
Engine Marketing (SEM) strategies have been noted as a key area for firms to consider when developing,
maintaining ...
Framing or gaming? Constructing a study to explore the impact of option presentation on consumers
(2016-02-18)
The manner in which choice is framed influences individuals’ decision-making. This
research examines the impact of different decision constructs on decision-making by
focusing on the more problematic decision constructs: ...
How do firms present choice to consumers? Some unusual decision constructs along the B2C transaction process
(2015)
Certain features amongst some online retailers are atypical of ‘good’ design; the
transaction process presents consumers with optional extras that not only slowed the
process down, but also stressed and agitated consumers. ...
"Calling passengers" - an ethical problem in the design of self-service websites amongst low-cost airlines in Ireland.
(Springer, 2007)
Ethics on the Internet has been a widely debated topic in recent years covering
issues that range from privacy to security to fraud. Little, however, has been written on more
subtle ethical questions such as the exploitation ...
Questioning the use of opaque web practices among low-cost airline carriers
(ECIS Standing Committee, 2008-06-09)
Modest attention has been given to the subtle ethical issues of ¿best practice¿ on the Internet, such as
the exploitation of Web technologies to inhibit or avoid customer service. Increasingly, some firms are
using ...
A review of ethics in the design of self-service websites amongst low-cost carriers in Ireland.
(2007-09)
Although ethical issues related to the Internet has been a widely debated topic, little has been
written on subtle ethical questions such as the exploitation of Web technologies to inhibit
customer service. Increasingly, ...
Information System Development over Time - More Lessons from the Field.
(Irish Academy of Management, 2005)
This paper presents further results from a longitudinal research study that has been conducted
with one organization, the Western Financial Services (WFS) Group, over a six-year period
(Barry 2004). They operate in the ...
Hesitancy in committing to large-scale enterprise systems solutions - experiences at a multi-national corporation.
(2008-06-12)
While early cited benefits of Enterprise Resource Planning (ERP) or enterprise systems remain for the most
part highly desirable, it is often the case that the promise of delivery differs from reality. Many now agree
that ...
An eye tracking pilot study of optional decision constructs in B2C transactional processes
(14th International Conference on WWW/INTERNET (ICWI), 2015-10)
Previous research indicated the design of certain decision constructs could be unclear to users in the business to consumer
(B2C) transactional process. This pilot study, using eye tracking and cued retrospective think-aloud ...