Browsing Health Promotion (Scholarly Articles) by Subject "Media"

Now showing items 1-2 of 2

    • Impact evaluation of an HIV screen educational advertisement 

      Sixsmith, Jane; Kelleher, Cecily C. (Emerald, 2000-02)
      An advertisement explicitly depicting behaviours associated with transmission of HIV was developed with the aim of reminding people of the continued threat posed by the virus to health. Evaluation of the advertisement was ...

    • A process evaluation of the National drug awareness campaign. 

      Sixsmith, Jane; Nic Gabhainn, Saoirse (2008-04)
      In response to the National Drugs Strategy 2001-2008 a national mass media awareness campaign was undertaken from May 2003 to December 2005 with the aim of highlighting the facts about drug misuse and increasing awareness ...