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Now showing items 1-10 of 11
The role of flow for mobile advergaming effectiveness
(Emerald, 2019-11-11)
Based on flow theory, this paper seeks to explain why the use of mobile advergames can enhance players brand perceptions and purchase intentions, as well as the factors that affect players flow experience. Data from 212 ...
Automatic enrolment to pension plans in small organisations: a research agenda
(Emerald, 2019-01-07)
Purpose The purpose of this paper is to analyse how firm size impacts pension workforce coverage with a particular focus on automatic enrolment (AE) to pension plans in small organisations. Design/methodology/approach The ...
The role of extension in dynamic economic adjustments: the case of Irish dairy farms
(Oxford University Press, 2019-01-11)
European Union dairy policy eliminated milk production quotas in 2015, inducing major adjustments in the European dairy industry. This article explores the role of farm extension services in dynamic adjustments on Irish ...
Analysing mobile advergaming effectiveness: The role of game repetition, flow, and brand familiarity
(Emerald, 2019-01-16)
This paper seeks to explain the effect of flow, game repetition, and brand
familiarity on players brand attitude and purchase intention in the context of mobile
advergaming. Data from 227 participants who played a ...
Combining actual and contingent behaviour data to estimate the value of coarse fishing in Ireland
(Elsevier, 2019-03-15)
The use of contingent behaviour style questions enables the presentation of scenarios that extended beyond previous experience, making it a valuable tool for the examination of a change in policy or management practices. ...
(De)Mystifying the information and communication technology business model concept
(Inderscience, 2019-06-28)
Modern enterprises are currently experiencing volatile and rapid information and communication technology (ICT) change. A key challenge for business leaders is to ensure their organisations are ready for that change. This ...
Organizational form and pro-social fantasy in social enterprise creation
(SAGE Publications, 2019-03-11)
Why do social entrepreneurs retain their faith in social entrepreneurship despite the organizational tensions and anxieties inherent to this field of practice? In this article, we employ the psychoanalytic concept of fantasy ...
Doubly disadvantaged: Gender, spatially concentrated deprivation and nascent entrepreneurial activity
(Wiley, 2019-12-02)
Drawing on human capital, intersectionality and mixed embeddedness theory, we test hypotheses on the
relationship between gender differences in human capital and gender differences in nascent entrepreneurial activity
across ...
Information security behavior: A cross-cultural comparison of Irish and US employees
(Taylor and Francis, 2019-08-09)
This study explores how aspects of perceived national culture affect the information security attitudes and behavior of employees. Data was collected using 19 semi-structured interviews in Ireland and the United States of ...
Applying the SOBC paradigm to explain how social media overload affects academic performance
(Elsevier, 2019-09-10)
Research suggests University students are more disposed than others to develop problematic social media use. Social media overload, the phenomenon where users are exposed to a massive amount of information and communication ...