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Realism or Idealism? Corporate social responsibility and the employee stakeholder in the global fast-food Industry

ARAN - Access to Research at NUI Galway

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dc.contributor.author Royle, Tony
dc.contributor.editor Royle, T.
dc.date.accessioned 2012-03-14T19:25:19Z
dc.date.available 2012-03-14T19:25:19Z
dc.date.issued 2005
dc.identifier.citation Royle, T. (2005) ' Realism or Idealism? Corporate social responsibility and the employee stakeholder in the global fast-food Industry '. Business Ethics: A European Review, 14 (1):42-55. en_US
dc.identifier.uri http://hdl.handle.net/10379/2606
dc.description.abstract The more extreme forms of employee exploitation usually found in third world or developing countries, often receives a lot of media attention. Much less is said about the exploitation of employees in the industrialised West, where it is often assumed that companies - especially those advocating corporate social responsibility (CSR) - will not only respect employee¿s rights, by adhering to national and supranational law, but will also provide employees with decent pay and working conditions. This paper critically examines this assumption by providing a qualitative international analysis of the employment practices of the McDonald¿s Corporation. The findings suggest that despite being a strong advocate for CSR, low wages, abuses of labour rights and health safety standards and union-busting practices are a feature of employment at McDonald¿s in most countries. In this context the concept of CSR is fundamentally unrealistic and can be seen as little more than a clever employer-driven public relations exercise aimed at avoiding harder forms regulation. en_US
dc.format application/pdf en_US
dc.language.iso en en_US
dc.relation.ispartof Business Ethics: A European Review en
dc.subject Corporate social responsibility en_US
dc.subject Management en_US
dc.title Realism or Idealism? Corporate social responsibility and the employee stakeholder in the global fast-food Industry en_US
dc.type Article en_US
dc.date.updated 2012-03-02T17:19:14Z
dc.description.peer-reviewed peer-reviewed
dc.contributor.funder |~|
dc.internal.rssid 1154017
dc.local.contact Tony Royle, Dept. Of Management, Top Floor, St. Anthony'S, Nui Galway. 3106 Email: tony.royle@nuigalway.ie
dc.local.copyrightchecked No
dc.local.version ACCEPTED

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