Now showing items 1-2 of 2

    • Innovation management for product and process development 

      Cormican, Kathryn; O'Sullivan, David; Browne, Jim; Yu, Ming; Dooley, Lawrence (2000)
      Industry we are told manages change poorly. Surveys indicate that over 50% of change programmes fail to meet objectives. The reasons cited are all too familiar: poor goal definition, poor alignment of actions to goals and ...
    • Requirements of SME's for effective innovation management 

      Cormican, Kathryn; Mulligan, David; O'Sullivan, David (2003)
      Innovation has become one of the most important and effective ways of obtaining and sustaining competitive dominance in the market place over the past number of years. No longer can organisation depend the traditional ...